#KAKUSCAMPUSCHALLENGE
CAN YOUR COLLEGE HANDLE THE
SPICE?
ONE CAMPUS.
ONE TEAM.
ONE CHICKEN PICKLE MOVEMENT.
India's Biggest College Food Challenge. A nationwide movement where colleges compete to become India's Chicken Pickle Capital.
REGISTER YOUR COLLEGE
WHAT IS THE KAKUS CAMPUS CHALLENGE?
WE'RE BRINGING KAKUS DIRECTLY TO CAMPUSES ACROSS INDIA
Not with boring stalls. Not with pamphlets. But with experiences.
First Bite Challenges
Hostel Battles
Creator Competitions
Food Festivals
Flash Tastings
UGC Challenges
THE CAMPUS THAT CREATES THE BIGGEST BUZZ WINS.
WHY ARE WE DOING THIS?
College is where trends are born. Friendships are made. Memories are created. And viral moments begin. We believe Chicken Pickle deserves to become the next campus obsession.
WHO CAN PARTICIPATE?
EVERY CAMPUS ROLE IS WELCOME
STUDENTS
COLLEGE CREATORS
CAMPUS INFLUENCERS
COLLEGE CLUBS
FOOD SOCIETIES
CULTURAL COMMITTEES
STUDENT COUNCILS
EVENT ORGANIZERS
NO MINIMUM FOLLOWERS. NO EXPERIENCE REQUIRED. JUST ENERGY.
HOW DOES IT WORK?
SEVEN STEPS TO REPRESENT YOUR CAMPUS
1
REGISTER YOUR COLLEGE
2
GET SELECTED AS A CAMPUS CAPTAIN OR CAMPUS CREATOR
3
RECEIVE KAKUS TRIAL PACKS
4
HOST TASTING SESSIONS ACROSS YOUR CAMPUS
5
CREATE INSTAGRAM REELS, STORIES, SHORTS AND SNAPCHAT VIDEOS
6
USE #KAKUSCAMPUSCHALLENGE
7
EARN POINTS FOR YOUR COLLEGE
HOW YOUR COLLEGE EARNS POINTS
THE MORE YOUR CAMPUS PARTICIPATES, THE HIGHER YOU CLIMB
EVERY REEL POSTED
EVERY STORY SHARED
EVERY TAGGED POST
EVERY FIRST BITE VIDEO
EVERY NEW PARTICIPANT
EVERY ORDER PLACED
BONUS CHALLENGES
THE HIGHER YOUR COLLEGE CLIMBS ON THE LEADERBOARD.
WHAT'S INSIDE THE CHALLENGE?
FIVE WAYS TO COMPETE
FIRST BITE ARENA
Blind taste tests. Guess the flavour. Rate the spice. Honest reactions.
REEL BATTLE
Create the most creative Kakus Reel. Funniest. Most cinematic. Most viral. Best storytelling.
HOSTEL SNACK CHALLENGE
What's the best way to eat Kakus? With Maggi? With Rice? With Biryani? With Chips? With Paratha? Show us.
CAMPUS CREATOR HUNT
We're looking for the next generation of creators. Not influencers. Creators. The best creators may get long-term opportunities with Kakus.
FLASH SAMPLING
Unexpected Kakus pop-ups. Random hostel visits. College festivals. Sports days. Cultural events. Freshers. Farewell. Anywhere students gather.
WHAT DO YOU WIN?
REWARDS THAT ACTUALLY MATTER
CAMPUS CHAMPION TROPHY
EXCLUSIVE KAKUS MERCHANDISE
FREE CHICKEN PICKLE
FEATURED ON KAKUS INSTAGRAM
CAMPUS CREATOR RECOGNITION
INTERNSHIP OPPORTUNITIES
BRAND COLLABORATIONS
AFFILIATE EARNINGS
LIFETIME BRAGGING RIGHTS.
BECOME A CAMPUS CAPTAIN
EVERY COLLEGE NEEDS ONE LEADER
As a Campus Captain you'll:
Build your own creator team
Organize tasting events
Lead challenges
Represent your college
Work directly with Team Kakus
Unlock exclusive rewards
THIS ISN'T JUST ANOTHER CAMPUS AMBASSADOR PROGRAM. IT'S AN OPPORTUNITY TO BUILD SOMETHING PEOPLE WILL REMEMBER.
WHAT MAKES KAKUS DIFFERENT?
REAL INGREDIENTS. REAL FLAVOUR. NO SHORTCUTS.
REAL CHICKEN CHUNKS
BOLD INDIAN FLAVOURS
NO ADDED MSG
MADE IN INDIA
POCKET-FRIENDLY ₹59 TRIAL PACK
BUILT BY THE TEAM BEHIND KAKUS BIRYANI
LIVE CAMPUS LEADERBOARD
🏆 TOP COLLEGES
🥇
COMING SOON
🥈
COMING SOON
🥉
COMING SOON
HIGHEST REELS CREATED
UPDATED EVERY WEEK
HIGHEST ORDERS
UPDATED EVERY WEEK
HIGHEST PARTICIPATION
UPDATED EVERY WEEK
MOST VIRAL VIDEO
UPDATED EVERY WEEK
CAMPUS CHAMPION
UPDATED EVERY WEEK
OUR GOAL
WHAT WE'RE BUILDING TOGETHER
100
COLLEGES
10,000
STUDENTS
5,000
CREATOR VIDEOS
1 MILLION
ORGANIC VIEWS
ONE UNFORGETTABLE MOVEMENT.
CAMPUS REWARDS SYSTEM
LEVEL UP YOUR CAMPUS JOURNEY
1
🥉 CAMPUS EXPLORER
Join the challenge
Receive Kakus Creator Kit
2
🥈 CAMPUS CREATOR
5+ content pieces
Free products
Affiliate earnings
3
🥇 CAMPUS CAPTAIN
Lead a campus team
Exclusive merchandise
Early product launches
Internship opportunities
4
TOP PRIZE
💎 CAMPUS LEGEND
100+ participants recruited
Highest-performing campus
Featured across Kakus channels
Meet the founders
Certificate of recognition
Potential long-term brand partnership
THIS IS BIGGER THAN A FOOD CHALLENGE.
We're building India's first community-led Chicken Pickle brand. Campus by campus. Hostel by hostel. Creator by creator. First bite by first bite. Maybe your college will be the one that started it.
🎓 REGISTER YOUR COLLEGE
Become a Campus Captain or Creator and help put your college on India's Chicken Pickle map.
🎓 APPLY NOW & JOIN THE CHALLENGE
#KAKUSCAMPUSCHALLENGE